Friday Quickie - What's In A Name?

I'm not 100% familiar with they way in which iGoogle compiles or chooses the news stories that appear in the feed on the front page. However, I do know that it may have something to do with your own preferences that you added when it was first set up.

This is something that I only just stumbled up on this afternoon and thought it was worth a quick look at:

Those are two completely different Israel's. Yet they both happen to appear side-by-side (OK, one on top of the other) in my iGoogle newsfeed. One could probably be forgiven for this as a coincidence since BOTH are in the news at the moment. However, if you look down further, there is a whole different section for sports. How did this story not at least get placed in the appropriate area?

One Israel is the nation state in the middle east that's been pretty much at the centre of most conflicts in that region since the 1950's. The other one is a talented athlete who likes to hop from sport to sport.

So I've come to the conclusion now that iGoogle simply arranges news based on key words.

Somebody, anybody! If you're a bit more clued in to how Google does this, then please leave a comment and enlighten me.

That is all for today.

Super Simmo